Launch Your Damn Course: Online Course Training

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Date(s) - 18/09/2019
2:00 pm - 3:30 pm


Launch Your Damn Course

Everything you need to know to create your own online course

Lighthouse is known for events that build connection and collective energy and in doing so, participants walk away with clarity, inspiration and a greater understanding of what they want to put out there in the world.

If one of those ways you’ve been considering to make a real impact is by sharing your knowledge and expertise in your own online course – then it’s time to launch it.

Creating an online course has also been a goal of mine for quite some time but when I’ve explored options out there, it didn’t feel right. I was seeing a lot of ‘gurus’ with their formulas and blueprints and forums full of people without tangible learning techniques.

I wondered how that would make my course unique, and whether it would really even work for me at all.  I like intimate learning environments that are action-oriented. Learn it and get it done with full accountability and support and mentorship.  It’s what Lighthouse is all about.

That’s why I’ve partnered with Natalie Sisson to deliver the Launch The Damn Course – a 60 Day Accelerator to create and presell your own course.  She will guide our small group of 10 people through designing, building and pre-selling your own online course in 60 days or less.

This will not only give you a lucrative revenue stream, but also a big source of joy and a vehicle for making real change and impact.

But guess what else?  I’ll be learning right alongside all of you to launch my own online course. I’m making this goal happen!

Introducing Natalie Sisson

First things first – let me introduce you to Natalie and explain why she is the only person I considered to show you the ‘ins and outs’ of creating online courses.

Natalie is an entrepreneur, No #1 Bestselling author, speaker, triathlete and lifelong learner – and a friend and colleague of mine. But it is actually watching her fulfill an unwavering mandate that has always inspired me – she is on a mission to show you how to get paid to be YOU!

How? By combining your unique knowledge, skills, experience and passions into profitable revenue streams that complement your portfolio career or business, and are wholly aligned with your values.

A lofty goal that she has achieved by building a six-figure education business The Suitcase Entrepreneur and now today, continuing to turn her skills and talents into multiple revenue streams through her personal brand.

As far as online courses – Natalie has designed, created and launched over 30+ courses since 2010 to the tune of US$500K plus in revenue so she knows a thing or two about this process.

And perhaps most importantly to me, she doesn’t do cookie cutter and always goes above and beyond to deliver knowledge, tools and resources to her (and my) audience.

You can dig even deeper into Natalie’s successes, right here.


I’ve already mentioned it but really, there are so many folks selling ‘formulas’ and ‘cookie cutter’ options. Launching courses has become a very competitive space online, not just with individuals like us wanting to create them, but with platforms flooding the market with free or very cheap courses that are often useful, but can undermine the hand-crafted course and pricing. It’s a disservice to the creators who genuinely produce great courses that get results.

For an effective learning environment, you need:

  • constraints (on your time and with deadlines)

  • commitment from both sides – for example blocking in calendar time to do the work

  • accountability – someone checking in on you and your progress to hold you to your word

  • accountability buddies/ partners or groups – a Facebook group is a good start but like-minded people who get and know where you’re at is even more powerful

  • strategic and personalized guidance from a leading learner (ahead of you) or an expert

  • a learning environment that encourages curiosity and a safe space to ask your questions


The above list of what you need for an effective learning environment perfectly sums up what the Launch Your Damn Course Accelerator is going to deliver to a small group of 10 people.

As you work your way through the structure to design and presell your minimum viable course, you will get:

  • Clarity on what you’re creating

  • Answers to questions when you need them

  • Direct coaching, feedback and reviews from me as you progress

  • Dedicated time to learn and implement

  • Strategic short-cuts to help you leap ahead

  • Support and cheerleading for the natural dips and highs


If you jump over to Lighthouse’s web page for the Launch The Damn Course Accelerator, you will find full details on the program but here’s a glimpse at how you will stay on track to launch your course this fall.

The Structure of this Accelerator

Over 60 days you will learn the following and implement real-time:

  • Stage 1:     Validate your course idea and ideal audience

  • Stage 2:     Build your email list and early buzz.

  • Stage 3:     Launch, market, and pre-sell your course!

  • Stage 4:     Create and deliver your course LIVE

Specifics of What You Get with the Accelerator

It has been proven that live calls, embedded with coaching, real-time learning, sharing and accountability is far more effective than learning alone and for getting results. Those key components are all part of it so with this Accelerator, you will be getting:

  • 4 Stages of How to Presell and Launch Your Course as video modules

  • 6 Group Coaching Calls via online (60-90 minutes) every Wednesday at 2:00 pm PST (starting on September 18th with last call on October 23rd) and time to work on your course built in. You could be ready to actually launch your own course on October 24th!!!

  • Weekly email accountability, and sometimes reviews and individual coaching via video

  • Telegram group support and answers to your questions in between calls

  • Additional resources and templates to fast track your progress where needed

  • A fully supportive and awesome group of global course creators doing this with you!

Bonus Extras!

If Natalie sees you having challenges along the way, she will provide templates and the right contacts to help you with any design, copy or advertising challenges. She will also do some short Teachable tutorials on how to get your course created quickly as an additional resource. And you know I’m here to help too!

Accountability, Action & Mentorship

Lighthouse is all about that – and so is Natalie.  Self-paced learning can leave you feeling behind and overwhelmed. You need a big amount of motivation, productivity and time-management to actually stay on track so the Accelerator will start on and continue until the end of the 60-day period (and one week after it if you haven’t yet launched your course by then).

This Accelerator will be limited to 10 people maximum so you’ll receive a lot of personal time and attention from Natalie and your buddies. I will be working alongside you to create my own course so you’ll get an extra dose of accountability and support.



You may be wondering why I’m jumping into an arena that is saturated?  Well, here’s the thing. When I couldn’t find the right course to learn this, I asked myself if I would be happy just not doing it – the answer was a clear NO.

So I approached Natalie because she is one of the best business educators I’ve ever come across and since she currently charges US$250 per hour for a 1-1 coaching session, this opportunity is huge value.

And the timing to launch in September is so you can have your course out into the world for the fall – an ideal time because people are keen to re-engage and learn something new. No more procrastinating!

Your total investment is only CAN $349 or 2 monthly payments of CAN $179. This is phenomenal value at this price so just click the links below and use LIGHTHOUSE as the promo code for this special rate.

Click here for full payment.

Click here for the payment plan.


With limited space, you won’t want to wait. If this is for you, you’ll know and I can’t wait to introduce you to Natalie and work alongside you.

Let’s Do This.

Cathy Goddard


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